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    Influence of social initiatives by companies/brands on purchasing decisions

    The survey quantifies how brand social responsibility shapes purchasing decisions — from exclusive loyalty to full indifference.
    The survey quantifies how brand social responsibility shapes purchasing decisions — from exclusive loyalty to full indifference.
    PREMIUM

    Source

    Source

    ONE8Y

    Survey date

    Survey date

    01/15/2024

    Survey country

    Survey country

    Germany

    Sample

    Sample

    n=3,032 total population surveyed

    Question

    Question

    What influence do social initiatives of a brand/company have in your purchasing decision process? (aided answers)

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