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Monthly expenditure on pay TV and streaming in China by income in CNY
The survey contrasts pay TV and streaming spend between low earners below 10,000 CNY and top earners above 15,000 CNY across five monthly tiers.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
08/16/2022
Survey country
Survey country
China
Sample
Sample
n=122 low earner (<10,000 CNY*), compared to n=363 top earner (>15,000 CNY*) among n=890 interested in sports from China; *net household income
Question
Question
How much do you spend in Pay-TV / Streaming subscription every month (in CNY)? (aided answers)