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Online shopping behavior and usage frequency of shopping apps over time

The survey tracks how online shopping frequency and shopping app usage have shifted between March 2025 and February 2026.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
03/24/2025 - 02/02/2026
Survey country
Survey country
Germany
Sample
Sample
n=3,427 people interested in sports (top 2 on 4-point scale), with n=1,161 on 03/26/2025 and n=2,266 on 02/02/2026
Question
Question
How often do you shop online; How often do you store in a shopping app?