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Increase in usage of mobile shopping apps through selected factors over time
The survey tracks how mobile shopping app usage drivers shift between March 2025 and February 2026 — from discounts to data security.
The survey tracks how mobile shopping app usage drivers shift between March 2025 and February 2026 — from discounts to data security.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
03/24/2025 - 02/02/2026
Survey country
Survey country
Germany
Sample
Sample
n=3,394 people interested in sports (top 2 on 4-point scale) who use shopping apps, with n=1,156 on 03/24/2026 and n=2,238 on 02/02/2026
Question
Question
What factors would increase your use of mobile apps in the future? (multiple answers possible; aided answers)