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Ownership and intention to purchase 2022 FIFA World Cup fan merchandise
The survey breaks down how 2022 FIFA World Cup fan merchandise intent splits across purchase stages — from already bought to firmly declined.

The survey breaks down how 2022 FIFA World Cup fan merchandise intent splits across purchase stages — from already bought to firmly declined.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
10/25/2022
Survey country
Survey country
Germany
Sample
Sample
n=1,451 interested in soccer (top 2 on 4-point scale)
Question
Question
Have you purchased any fan merchandise for the 2022 World Cup before or already? (aided answers)