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Perception of brands/companies in connection with Jürgen Klopp


The survey contrasts aided brand recognition against spontaneous recall for Klopp — spotlighting gaps between DVAG, Nivea Men, Adidas and Red Bull.
PREMIUM

Source

Source


ONE8Y

Survey date

Survey date


01/15/2025

Survey country

Survey country


Germany

Sample

Sample


n=1,037 people interested in soccer (top 2 on 4-point scale)

Question

Question


Please name all the companies and brands that spontaneously come to mind in connection with Jürgen Klopp (unaided).; And which of the following companies have you ever noticed as an advertising partner of Jürgen Klopp? (multiple answers possible; aided answers)

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