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Top 15 unaided awareness of companies as sponsors/ partners of the German Football Association (DFB) and the national soccer teams over time

Source
Source
ONE8Y
Survey period
Survey period
06/14/2023 - 05/27/2026
Survey country
Survey country
Germany
Sample
Sample
n=3,884 people interested in soccer (top 2 on 4-point scale), with n=1,966 on 06/15/2025, n=920 on 10/08/2025 and n=998 on 05/27/2026
Question
Question
Which companies or brands have you ever noticed as sponsors/ partners of the DFB (German Football Association) and the national soccer teams? (unaided answers)