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Perception that sport is not focused enough on female fans in a generational comparison
The survey contrasts how perceptions of female fan neglect in sport diverge sharply between Gen Z and Baby Boomers.
The survey contrasts how perceptions of female fan neglect in sport diverge sharply between Gen Z and Baby Boomers.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
02/15/2024
Survey country
Survey country
Germany
Sample
Sample
n=496 women interested in sport (top 2 on 4-point scale), of which n=103 Gen Z, n=175 Gen Y, n=153 Gen X and n=65 Baby boomer
Question
Question
Have you ever had the feeling that the sport is not sufficiently geared towards female fans?