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Preferences for types of paid subscriptions
The survey breaks down how consumers split between monthly cancellable and annual subscription models — and between standard and premium pricing tiers.
PREMIUM
Source
Source
ONE8Y
Origin
Origin
Survey period
Survey period
12/01/2025 - 12/02/2025
Survey country
Survey country
Germany
Sample
Sample
n=726 people interested in soccer who occasionally take out paid subscriptions (top 2 on 4-point scale)
Question
Question
What type of paid subscriptions do you generally prefer?; When it comes to different paid subscription models, which option do you usually choose?