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Preferred car brands for purchase, financing or leasing in the USA over time
The time series tracks how US car brand preferences have shifted across three survey waves — Toyota, BMW, Tesla and Chevrolet between 2022 and 2026.
The time series tracks how US car brand preferences have shifted across three survey waves — Toyota, BMW, Tesla and Chevrolet between 2022 and 2026.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
07/27/2022 - 06/10/2026
Survey country
Survey country
USA
Sample
Sample
Total n=1,364 people interested in sports (top 2 on 4-point scale) from the USA,who acquired a new car, of which n=294 in July 2022, n=634 in April 2023 and n=436 in June 2026
Question
Question
Which car manufacturer did you choose? (aided answers)