Login to the account
Database statistics
To access free or premium statistics, you need one of our packages:
- Free package
(0 remaining views)
- Basic package
(0 remaining views)
- Advanced package
(0 remaining views)
- Expert package
(0 remaining views)
Preferred platforms for obtaining information about sporting events in selected target groups
The survey contrasts how YouTube, Instagram, TikTok and Facebook diverge sharply as event discovery platforms between Gen Z and female audiences.
The survey contrasts how YouTube, Instagram, TikTok and Facebook diverge sharply as event discovery platforms between Gen Z and female audiences.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
02/15/2024
Survey country
Survey country
Germany
Sample
Sample
n=562 people interested in sports (top 2 on 4-point scale) in comparison with n=496 female and n=169 Generation Z
Question
Question
Which of the following platforms do you use to find out about sporting events? (multiple answers possible; aided answers)