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Relevance of Bayern Munich's traditional club colors and preferred color when buying a jersey
The survey contrasts how FC Bayern fans weigh red and white tradition against alternative jersey designs — classic vs. modern color preference.
The survey contrasts how FC Bayern fans weigh red and white tradition against alternative jersey designs — classic vs. modern color preference.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
10/14/2024 - 10/15/2024
Survey country
Survey country
Germany
Sample
Sample
n=461 people interested in sports (top 2 on 4-point scale) who sympathize with FC Bayern Munich
Question
Question
How important are the traditional club colors red and white to you personally?; Which jersey design would you prefer if you were to buy a new Bayern Munich jersey?