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Suitability of sponsors/ partners of the German Basketball Federation (DBB) to basketball
The survey ranks DBB sponsors by perceived basketball fit — from Adidas and Spalding at the top to Domino's Pizza, Best Western and Hamming.
The survey ranks DBB sponsors by perceived basketball fit — from Adidas and Spalding at the top to Domino's Pizza, Best Western and Hamming.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
01/05/2026 - 01/07/2026
Survey country
Survey country
Germany
Sample
Sample
n=1,421 people interested in basketball (top 2 on a 4-point scale) who are aware with at least one company
Question
Question
How well do you think the following companies/brands that you identified as partners of the German Basketball Federation (DBB) fit with basketball?