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    Unaided associations with German cars (in USA)

    The survey breaks down how US consumers spontaneously frame German cars — from Volkswagen and BMW to quality, speed and engineering.
    PREMIUM

    Source

    Source

    ONE8Y

    Survey period

    Survey period

    04/24/2023 - 04/25/2023

    Survey country

    Survey country

    USA

    Sample

    Sample

    n=2,506 interested in sports (top 2 on 4-point scale)

    Question

    Question

    What do you associate with German cars? (unaided answers)

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