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Unaided brand associations with Rafael Nadal in a country comparison
The survey compares unaided brand associations with Rafael Nadal among his fans in the USA and UK — Nike, Babolat, Kia and Richard Mille.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
06/20/2025 - 06/23/2025
Survey country
Survey country
USA, United Kingdom
Sample
Sample
Total n=474 people interested in tennis (top 2 on 4-point scale) who sympathize with Rafael Nadal, of which n=189 from the USA and n=285 from the UK
Question
Question
You indicated that you sympathize with Rafael Nadal. What brands come to mind when you think of Rafael Nadal? (multiple answers possible; unaided answers)