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Views on ad-supported apps by gender
The survey contrasts in-app ad tolerance among soccer fans by gender — from passive acceptance to active avoidance and paid opt-out.

The survey contrasts in-app ad tolerance among soccer fans by gender — from passive acceptance to active avoidance and paid opt-out.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
12/01/2025 - 12/02/2025
Survey country
Survey country
Germany
Sample
Sample
n=1,180 people interested in soccer (top 2 on 4-point scale)
Question
Question
What is your opinion on advertising displayed in apps?