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Willingness to spend on in-app purchases in a target group comparison over time
The survey tracks how willingness to spend on in-app purchases shifts between mid-2025 and early 2026 — total population vs. field hockey fans.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
06/25/2025 - 01/14/2026
Survey country
Survey country
Germany
Sample
Sample
On June 26, 2025, n=2,530 total population surveyed, of which n=1,918 people interested in sports (top 2 on 4-point scale) and n=454 peolpe interested in field hockey (top 2 on 4-point scale) and on January 14, 2026, n=1,762 total population surveyed, of which n=1,238 people interested in sports (top 2 on 4-point scale) and n=410 people interested in field hockey (top 2 on 4-point scale).
Question
Question
Are you generally willing to spend money on in-app purchases?