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Aided awareness of sponsors and partners of the FIFA World Cup 2026 among respondents from the USA
The survey compares aided sponsor awareness for FIFA World Cup 2026 among soccer fans vs. soccer-interested audiences — from Coca-Cola to Mengniu Dairy.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
09/03/2026 - 09/04/2026
Survey country
Survey country
USA
Sample
Sample
n=738 people interested in soccer (top 2 on 4-point scale), with n=374 soccer fans (top 1 on 4-point scale)
Question
Question
Which of the following companies/brands are you already familiar with as sponsors/partners of the 2026 FIFA World Cup? (multiple answers possible; aided answers)