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Assessment of the advertising presence of automobile manufacturers in vacation resorts in the Alps in the DACH region
The survey compares how consumers in Germany, Austria and Switzerland assess car manufacturer advertising in Alpine ski resorts.
The survey compares how consumers in Germany, Austria and Switzerland assess car manufacturer advertising in Alpine ski resorts.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
09/01/2022 - 09/05/2022
Survey country
Survey country
Germany, Austria, Switzerland
Sample
Sample
Total n=1,419 people interested in sports (top 2 on 4-point scale) from Germany (n=574), Austria (n=426), Switzerland (n=419)
Question
Question
How do you feel about the advertising presence of car manufacturers in resorts in the Alps? (aided answers)