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Current ownership and purchase intent of selected smartphone/ cell phone brands among people interested in soccer


The time series tracks how Samsung, Apple, Google Pixel and Xiaomi shift in both ownership and purchase intent between mid-2023 and mid-2024.
PREMIUM

Source

Source


ONE8Y

Origin

Origin


Survey date

Survey date


05/14/2024

Survey country

Survey country


Germany

Sample

Sample


n=821 interested in soccer (top 2 on 4-point scale)

Question

Question


What company is your current cell phone/smartphone from? (aided answers) Imagine you were buying a new cell phone/smartphone. Which companies would you consider? (multiple answers possible; aided answers)

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