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"First choice" sport to watch on TV/stream in the USA over time
The time series tracks how US sport viewing preferences have shifted between 2023 and 2026 — soccer, American football, baseball and motorsports.

The time series tracks how US sport viewing preferences have shifted between 2023 and 2026 — soccer, American football, baseball and motorsports.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
04/24/2023 - 06/10/2026
Survey country
Survey country
USA
Sample
Sample
n=2,514 interested in sports (top 2 on 4-point scale)
Question
Question
Which sport would you prefer to watch if you had to choose just one?