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Formula 1 team sponsorship in 2026 by highest-spending brand markets
The ranking breaks down F1 team sponsorship value by brand market in 2026 — from the US and UK to Saudi Arabia and Malaysia.
PREMIUM
Source
Source
ONE8Y; GlobalData
Survey date
Survey date
05/08/2026
Survey country
Survey country
Global
Sample
Sample
n=10 brand markets
Question
Question
Which brand markets generate the highest annual sponsorship values in Formula 1 team sponsorship in 2026?