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Image evaluation of selected insurance companies among golfers in a target group comparison
The survey compares how image ratings for Allianz, ERGO, R+V and six rivals shift from general population to active golfers.
The survey compares how image ratings for Allianz, ERGO, R+V and six rivals shift from general population to active golfers.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
03/25/2025 - 03/27/2025
Survey country
Survey country
Germany
Sample
Sample
n=1,265 all surveyed, n=879 people interested in sports (top 2 on 4-point scale), n=223 people interested in golf (top 2 on 4-point scale), n=85 active golfers
Question
Question
You have indicated that you know the following policyholders. How would you rate the overall image of insurance companies?