Login to the account
Database statistics
To access free or premium statistics, you need one of our packages:
- Free package
(0 remaining views)
- Basic package
(0 remaining views)
- Advanced package
(0 remaining views)
- Expert package
(0 remaining views)
Influence of Citroën's involvement in the Baller League on the purchasing decision in selected target groups
The survey measures how Citroën's Baller League involvement influences purchase intent differently among Baller League connoisseurs vs. 16–25-year-olds.
The survey measures how Citroën's Baller League involvement influences purchase intent differently among Baller League connoisseurs vs. 16–25-year-olds.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
02/25/2025 - 02/26/2025
Survey country
Survey country
Germany
Sample
Sample
n=268 Baller League fans who rarely or regularly watch the Baller League, compared with n=102 ZG Young 16 to 25 year olds
Question
Question
Would you consider Citroën for your next vehicle purchase because of its involvement in the Baller League?