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Influence of Einhell's sponsoring partnerships on the brand image
The survey compares how Einhell's FC Bayern Munich and Mercedes-AMG PETRONAS F1 partnerships shift brand perception across five response categories.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
09/16/2025 - 09/17/2025
Survey country
Survey country
Germany
Sample
Sample
n=236 people interested in sport (top 2 on 4-point scale) who know at least one of the Einhell partnerships
Question
Question
How positively or negatively does Einhell's partnership with FC Bayern Munich affect your image of Einhell?; How positively or negatively does Einhell's partnership with the Mercedes-AMG PETRONAS F1 Team affect your image of Einhell?