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Perceived sponsorship areas of Evonik along the soccer fan funnel (top 5)
The survey breaks down how Evonik's perceived sponsorship areas shift across fan segments — from sports-interested audiences to Borussia Dortmund fans.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
06/23/2026 - 06/24/2026
Survey country
Survey country
Germany
Sample
Sample
n=764 people interested in sports (top 2 on 4-point scale) who are aware of Evonik, of which n=694 people interested in soccer (top 2 on 4-point scale), n=666 people interested in the Bundesliga (top 2 on 4-point scale) and n=146 Borussia Dortmund fans
Question
Question
In which area does Evonik act as a sponsor to your knowledge? (please enter; open-ended, multiple answers possible)