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Perception of floor stickers at indoor sports events in a target group comparison
The survey compares floor-ad awareness at indoor sports events across handball, basketball, volleyball and indoor hockey fans.
The survey compares floor-ad awareness at indoor sports events across handball, basketball, volleyball and indoor hockey fans.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
03/03/2026 - 04/22/2026
Survey country
Survey country
Germany
Sample
Sample
n=2,801 people interested in handball, basketball, volleyball or indoor hockey (top 2 on 4-point scale), of which n=851 are interested in handball (top 2 on 4-point scale), n=881 are interested in basketball (top 2 on 4-point scale), n=689 are interested in volleyball (top 2 on 4-point scale) and n=380 are interested in indoor hockey (top 2 on 4-point scale)
Question
Question
Have you already noticed advertising on the arena floor at indoor sports events? (aided answers)