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Relevance of flocking when buying jersey of favorite soccer club over time
The time series tracks how soccer jersey flocking preferences have shifted between September 2022 and August 2023 — player name vs. plain vs. custom.
The time series tracks how soccer jersey flocking preferences have shifted between September 2022 and August 2023 — player name vs. plain vs. custom.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
09/12/2022 - 08/23/2023
Survey country
Survey country
Germany
Sample
Sample
Total n=2,959 people interested in soccer (top 2 on 4-point scale) who bought a jersey on 09/12/2023 (n=1,429) and on 08/23/2023 (n=1,530)
Question
Question
If you buy a current jersey of your favorite soccer club, which of the following statements on the topic of flocking is true for you? (aided answers)