Top-of-mind awareness of German companies in a target group comparison

ONE8Y

06/25/2025 - 06/26/2025

Germany

n=1,642 total population surveyed compared with n=1,253 people interested in sport (top 2 on 4-point scale)

When you think of German brands/companies in general which ones come to mind spontaneously? (multiple answers possible; unaided answers)