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Unaided awareness of selected Namingright sponsors of cycling teams
The survey ranks unaided awareness of cycling team naming-right sponsors — Deutsche Telekom, BORA, hansgrohe and Gerolsteiner among the recalled brands.
The survey ranks unaided awareness of cycling team naming-right sponsors — Deutsche Telekom, BORA, hansgrohe and Gerolsteiner among the recalled brands.
FREE
Source
Source
ONE8Y
Survey period
Survey period
03/24/2023 - 03/25/2023
Survey country
Survey country
Germany
Sample
Sample
n=508 interested in cycling (top 2 on 4-point scale)
Question
Question
Which company/ brand names spontaneously come to mind when you think of well-known teams in bicycle racing (current or former)?