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Usage of selected app categories in a target group comparison


The survey compares app category usage across four groups — total population, sports-interested, Young and Best Ager — from social networks to fitness apps.
PREMIUM

Source

Source


ONE8Y

Survey period

Survey period


09/08/2026 - 09/10/2026

Survey country

Survey country


Germany

Sample

Sample


n=2,559 total population surveyed, with n=1,949 people interested in sports (top 2 on 4-point scale),including n=234 Young (up to 25 yrs.) and n=432 Best Ager (55+ yrs.)

Question

Question


Which app categories do you use most frequently? (multiple answers possible; aided answers)

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