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Associations with european sports clubs and leagues among respondents from the USA


The survey breaks down how US sports fans associate European clubs and leagues — from strong traditions and unique fan culture to Gen Z vs. Best Agers.
PREMIUM

Source

Source


ONE8Y

Survey period

Survey period


07/09/2025 - 07/10/2025

Survey country

Survey country


Germany

Sample

Sample


n=3,266 people interested in sports (top 2 on 4-point scale), with n=1,810 men, n=1,450 women, n=784 Gen Z (up to 30 yrs.) and n=918 Best Ager (55+ yrs.)

Question

Question


I associate European sports clubs and leagues with … (multiple answers possible; aided answers)

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