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Attitudes toward regulating virtual influencers in sports across age groups



Source

Source


ONE8Y

Survey period

Survey period


11/25/2025 - 11/26/2025

Survey country

Survey country


Germany

Sample

Sample


n=1,106 people interested in sports (top 2 on 4-point scale), including 16–24 years (n=162), 25–34 years (n=224), 35–44 years (n=230), 45–54 years (n=236) and 55+ years (n=254)

Question

Question


Should the use of virtual influencers in sports be regulated?

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