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Attributes associated with Citroën in selected target groups
The survey contrasts how Citroën brand attributes — reliable, sympathetic, sporty, sustainable — resonate across Baller League fans vs. the general population.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
02/18/2025 - 02/19/2025
Survey country
Survey country
Germany
Sample
Sample
n=2,816 Citroën connoisseurs in the total population with n=2,182 people interested in sports (top 2 on 4-point scale), n=1,208 people interested in soccer (top 2 on 4-point scale) and n=234 Baller League connoisseurs who rarely or regularly follow the Baller League
Question
Question
Which of the following attributes do you associate with the car manufacturer Citroën?