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Awareness of Paramount+ in a target group comparison
The survey compares Paramount+ awareness across soccer fans, regular Champions League followers, and BILD Champions League users.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
06/30/2026 - 07/01/2026
Survey country
Survey country
Germany
Sample
Sample
n=1,060 people interested in soccer (top 2 on 4-point scale), of which n=706 regular UEFA Champions League followers, n=278 BILD/Sport Bild users as a source of Champions League Information
Question
Question
Do you know the streaming service Paramount+, at least by name?