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Channels used for media coverage of the Tour de France over time

The time series tracks how Tour de France audiences shifted across live TV, live stream, highlights and social media between 2025 and 2026.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
07/28/2025 - 07/20/2026
Survey country
Survey country
Germany
Sample
Sample
n=1,140 media followers of the Tour de France, of which n=650 on 07/29/2025 and n=490 on 07/20/2026
Question
Question
Through which channels did you follow this year's Tour de France? (multiple answers possible; aided answers)