Consideration of brand activity in handball when purchasing products

The survey breaks down how handball brand activity influences purchase decisions — split across regular, occasional and non-responsive consumer segments.

PREMIUM

Source

ONE8Y

Survey period

03/04/2025 - 03/05/2025

Survey country

Germany

Sample

n=457 people interested in handball (top 2 on 4-point scale)

Question

When buying products, do you pay attention to whether a brand is active in handball?

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Consideration of brand activity in handball when purchasing products

Source

Source

Survey period

Survey period

Survey country

Survey country

Sample

Sample

Question

Question

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