Effects of fitness influencers on fitness habits

The survey quantifies how fitness influencers shape follower behavior — from workout frequency and exercise variety to diet choices and product purchases.

PREMIUM

Source

ONE8Y

Survey date

11/12/2023

Survey country

Germany

Sample

n=784 Actively fitness-interested people who follow fitness influencers on social media

Question

To what extent do fitness influencers influence your fitness habits or decisions?

More Statistics

Social media relevance of fitness influencers and effects on content and willingness to buy view
Decision factors when purchasing fitness supplements in a country comparison view
Reasons for using fitness supplements in a country comparison view
Use of various fitness supplement product categories in a country comparison view
Role of the appearance of fitness influencers on follower decisions among active fitness athletes view

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Effects of fitness influencers on fitness habits

Source

Source

Survey date

Survey date

Survey country

Survey country

Sample

Sample

Question

Question

More Statistics

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