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Fit of selected insurance companies to the German Football Association (DFB) by age
The survey breaks down how insurance brands fit the DFB across age segments — Allianz, HUK-Coburg and Generali among young fans vs. Best Agers.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
07/08/2022 - 07/12/2022
Survey country
Survey country
Germany
Sample
Sample
n=836 interested in sports (top 2 on 4-point scale), compared to n=84 young (16-24 years), n=306 best ager (50+ years)
Question
Question
How well do the following insurance companies fit with the German Football Association (DFB)? (Multiple answers possible; aided answers)