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General acceptance of sponsoring partnerships in shooting and archery
The survey compares sponsorship acceptance between shooting and archery fans and interested audiences — from positive to neutral and negative sentiment.
PREMIUM
Source
Source
ONE8Y
Origin
Origin
Survey period
Survey period
03/31/2023 - 04/01/2023
Survey country
Survey country
Germany
Sample
Sample
n=305 interested in shooting and archery (top 2 on 4-point scale), compared to n =77 shooting and archery fans (top 1 on 4-point scale)
Question
Question
"Companies and brands advertise in sports. In return, these companies and brands support clubs/associations with financial resources, material and/or services. A term often used for this form of partnership is "" sponsoring"".What is your acceptance in general of these partnerships in sports? (aided answers)"