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Influence of a motorsport sponsorship on willingness to use the Bitpanda brand
The survey quantifies how Bitpanda's motorsport sponsorship visibility shifts brand trial intent among motorsport-interested audiences vs. core fans.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
06/20/2025 - 06/23/2025
Survey country
Survey country
Germany
Sample
Sample
n=1,024 people interested in motorsports (top 2 on 4-point scale) in comparison with n=454 motorsport fans (top 1 on 4-point scale)
Question
Question
Would you be more inclined to try out or use Bitpanda if the brand were visible as a sponsor in motorsport?