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Loyalty to a mineral water brand over time


The time series tracks how mineral water brand loyalty has shifted between August 2025 and July 2026 — from exclusive to brand-indifferent buyers.
PREMIUM

Source

Source


ONE8Y

Survey period

Survey period


08/15/2025 - 07/29/2026

Survey country

Survey country


Germany

Sample

Sample


Total of n=5,552 total population surveyed, with n=3,102 in August 2025 and n=2,450 in July 2026

Question

Question


How loyal are you to a particular brand of mineral water?

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