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Planned media following of the FIFA World Cup 2026 in a gender comparison
The survey compares planned FIFA World Cup 2026 media consumption between male and female soccer-interested audiences — from definite viewers to opt-outs.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
03/16/2026 - 03/19/2026
Survey country
Survey country
Germany
Sample
Sample
n=1,507 people interested in soccer (top 2 on 4-point scale), with n=925 male and n=582 female
Question
Question
Do you plan to follow the FIFA World Cup this year (via media)?