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Preferred brands for sparkling wines among people interested in sports by selected generations
The survey contrasts sparkling wine brand preferences among sports fans across generations — Rotkäppchen, Freixenet and Fürst von Metternich vs. Gen Y and Best Ager 55+.
The survey contrasts sparkling wine brand preferences among sports fans across generations — Rotkäppchen, Freixenet and Fürst von Metternich vs. Gen Y and Best Ager 55+.
PREMIUM
Source
Source
ONE8Y
Survey date
Survey date
07/15/2024
Survey country
Survey country
Germany
Sample
Sample
n=453 people interested in sports (top 2 on 4-point scale), compared with Gen Y (n=145) and Best Ager 55+ (n=177)
Question
Question
If you drink sparkling wine or Prosecco, which brands do you prefer? (multiple answers possible; aided answers)