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Top benefits users expect from shopping apps over time
The survey tracks how expected shopping app benefits shift between 2025 and 2026 — from faster checkout to digital customer cards.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
03/24/2025 - 02/02/2026
Survey country
Survey country
Germany
Sample
Sample
n=1,049 people interested in sports (top 2 on 4-point scale) who have installed at least one mobile shopping app
Question
Question
What do you hope to gain from downloading a shopping app?