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Association of selected beer brands with festivals
The survey ranks beer brands by festival association strength — Beck's, Krombacher, Heineken and Bitburger lead the field.
The survey ranks beer brands by festival association strength — Beck's, Krombacher, Heineken and Bitburger lead the field.
PREMIUM
Source
Source
ONE8Y
Survey period
Survey period
06/25/2025 - 06/26/2025
Survey country
Survey country
Germany
Sample
Sample
n=2,488 total population surveyed
Question
Question
Which beer brands do you associate with festivals? (Multiple answers possible; aided answers)