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Importance of selected aspects of mobile apps over time
The survey tracks how mobile app priorities shift between 2025 and 2026 — from simple operability and security to personalized content.
PREMIUM
Source
Source
ONE8Y
Origin
Origin
Survey period
Survey period
03/24/2025 - 02/02/2026
Survey country
Survey country
Germany
Sample
Sample
n=1,156 people interested in sports (top 2 on 4-point scale) who use shopping apps
Question
Question
What aspects are particularly important to you in a mobile app? (multiple answers possible; aided answers)